HugSales Privacy Policy

Effective Date: September 21, 2026

HugSales Inc. (“HugSales”, “we”, “us”, or “our”) provides services that allow business customers to run their sales operations and manage customer relationships by providing customer relationship management (CRM), scheduling, billing, invoicing, payment integration, and payment processing services (collectively, the “Service”).

HugSales is committed to protecting the personal information that we collect, use, and disclose in the course of providing you with the Service. This Privacy Policy describes how we collect, store, use, and disclose information about identifiable individuals (“Personal Information”) through the Websites, App, and Service.

Our Service is provided to business customers who have registered for an account with us (“Account Owners”). Any information collected via the Websites, App, and Service from or about Account Owners’ employees, their own customers (“End Users”), and contractors will be made available to the applicable Account Owner and their authorized employee users and will be used by such Account Owner according to their own privacy policy(ies).

A Note About Children

You must be at least the age of majority in your jurisdiction of residence to use the Websites, App, and/or Service. We do not intentionally gather Personal Information from visitors who are under the age of 18 (or such other age as may be directed by applicable law) (a “Child”). If a Child submits Personal Information to HugSales and we learn that the Personal Information belongs to a Child, we will attempt to delete the information as soon as possible. If you believe that we might have any Personal Information from a Child, please contact us at info@hugsales.com.

A Note to International Users

If you are visiting or using the Websites, App, and/or Service from outside our primary operating jurisdiction, by providing us with data, you acknowledge and agree that your Personal Information may be processed for the purposes identified in this Privacy Policy. Your Personal Information may be processed in the country in which it was collected and in other countries where laws regarding processing of Personal Information may differ from the laws in your country. By providing your data, you consent to such transfer.

Lawful Processing

We process your Personal Information as set out in this Privacy Policy, including as necessary for the performance of our obligations to you under our Terms of Service.

Except as set forth in this Privacy Policy, your Personal Information will not be used for any other purpose without your consent. We do not sell your Personal Information to third parties. We do not share your contact or mobile information with third parties and/or affiliates for marketing or promotional purposes.

You may withdraw your consent to our processing of your Personal Information at any time. However, withdrawing consent may result in your inability to continue using the Websites, App, and/or Service. Certain information may be exempt from such requests, such as information required for compliance with a legal or regulatory obligation.

Personal Information About End Users

We may process Personal Information about End Users on behalf of Account Owners, which may include:

• Name, phone number, and email address;

• Recordings or transcripts of communications facilitated through the Service (including interactions with AI Tools);

• Payment and financial information in connection with transactions processed through our Service.

We process this information in accordance with our agreements with Account Owners as a service provider or data processor on their behalf. Should an End User have any questions or requests to exercise their privacy rights, said End User should contact the Account Owner with whom they conducted business directly.

What We Collect

Set out below are the ways in which we may collect and use Personal Information:

• Personal Information We Collect from Account Owners and Authorized Employee Users. We may collect registration data such as your full name and email address, and other information you provide to us, as well as business contact information of individuals who work for Account Owners (i.e., companies that use the Service to manage aspects of their sales and business operations) in order to communicate with those Account Owners about their business relationship with HugSales. We may also collect financial information, payment credentials, or related information from Account Owners to provide services, allow Account Owners to pay HugSales for services, or to remit their share of transaction fees. You and your authorized employee users have the ability to take and upload photos, notes, and other content to the Websites, App, and/or Service (such as deal descriptions or completed tasks). This content will be accessible to us, our service providers, the Account Owner, their authorized employee users, and End Users if the Account Owner or authorized users share such content with End Users.

• E-commerce Transactions. If you purchase hardware or add-ons through your HugSales account, HugSales and our payment partners (such as Stripe) collect your name, credit card billing information, and shipping information. This information is used to process your transaction and deliver the products purchased.

• Community Activities. If you register for an account on the HugSales Community, we may collect registration data such as your full name and email address, and you will be asked to create a profile name. Your profile name and your activity in the Community, such as posting questions or comments, will be publicly displayed within the Community.

• Logs. Our servers automatically record information created by your use of our Service to help us diagnose and fix technical issues, and to improve the overall quality and user experience of our Service. Logs may include your IP address, browser type, operating system, details of how you used our Service, crash or activity reports, the referring web page, pages visited, location, mobile carrier, device and application IDs, search terms, and cookie information.

• Cookies and Similar Tracking Technologies. We use cookies, tracking pixels, and similar tracking technologies to gather information about how you are interacting with the Service, which may include identifying your IP address, browser type, referring page, or capturing behavioral or usage data to improve our Website.

• Employee and Job Applicant Information. When you apply for a job or contracting engagement with HugSales, we collect Personal Information to process and respond to that application, which may include information contained in a resume, cover letter, or other related materials. With your consent, we may also obtain Personal Information from job references or conduct background checks. For candidates who participate in an AI Interview, a separate AI Interview Privacy Notice applies.

• Marketing Communications. We may send you newsletters, offers, promotions, and updates by email. You can unsubscribe at any time by clicking the “unsubscribe” link included at the bottom of each email or by contacting support. Please note that you may continue to receive transactional or account-related communications from us.

• Surveys, Contests, and Marketing Analytics. From time to time, we may conduct surveys or hold contests and collect information you elect to provide, such as your name, email address, telephone number, organization name, and role. We may also use third-party service providers to collect business-related information about your employer (e.g., size and revenue) for analytics purposes or potential service offerings.

• HugSales Suppliers and Partners. HugSales collects business contact information of individuals who work for our suppliers and other partners to communicate with those suppliers and partners about their business relationship with HugSales.

Use of Personal Information

HugSales uses the Personal Information described above to:

• Provide, operate, maintain, and improve the Websites, App, and Service;

• Facilitate account administration, billing, verification, and authentication, and contact you in relation to the same;

• Send technical notices, updates, security alerts, and support and administrative messages;

• Facilitate transactions and send related information to the relevant participants, including confirmations and invoices;

• Respond to comments, questions, and requests, and provide customer service and support;

• Communicate with you and provide news or information about HugSales;

• Investigate, identify, mitigate, and prevent potential or actual fraud, unauthorized access to the Websites, App, and/or Service, and other illegal activities;

• Monitor your Personal Information (including email addresses) through third-party breach monitoring services for security purposes, and take protective actions such as requiring password resets or temporarily restricting account access;

• Assess your eligibility for credit-related products or services in connection with the Service;

• Monitor and analyze trends, usage, and activities, including generating aggregated and anonymized statistics and industry trends;

• Conduct business and contractual relationships with customers, suppliers, partners, and employees;

• Recommend features, products, and services that might be of interest to you, and share your information to allow our third-party service providers to make product recommendations;

• Facilitate the use of AI Tools (as defined in our Terms of Service) for analysis, improvement, and security. This includes sharing Account Owner business information (services offered, availability, etc.) with third-party AI platforms to enable such tools to recommend or refer potential customers to Account Owners;

• Generate de-identified and aggregated insights, benchmarks, and recommendations derived from your use of the Service, without exposing any individual account’s underlying data to another account;

• Enhance the information you provide with public data (e.g., details from your business’s website, online directories, or public reviews) or account profile data to help improve the accuracy, completeness, and relevance of our Services;

• Fulfill other purposes which we will notify you about and for which we shall seek your consent.

 

Other Rights and Responsibilities

Security and Data Governance.

We have implemented administrative, technical, and physical measures in an effort to safeguard the Personal Information in our custody and control against theft, loss, and unauthorized access, use, modification, and disclosure. These measures include policies and procedures governing the protection of Personal Information, and a framework that contemplates the roles and responsibilities of our personnel in connection with the handling of Personal Information in our custody and control. We also have procedures in place for responding to questions, requests, and complaints regarding our handling of Personal Information. You can reach out to us at any time using the contact information under the "Contact Us" section below.

Retention

Our record retention and destruction policies and processes are designed to keep your Personal Information for as long as it remains necessary for the identified purpose for which we have collected it or as required by law, which may extend beyond the termination of our relationship with you. We may retain certain data as necessary to prevent fraud or future abuse, or for legitimate business purposes, such as analysis of aggregated, non-personally identifiable data, account recovery, or to comply with our legal obligations or resolve disputes. All retained personal information will remain subject to the terms of this Privacy Policy. If you request that your Personal Information be removed from our systems, it may not be possible to completely delete all your Personal Information for the reasons mentioned above.

Exercising Your Privacy Rights

Subject to applicable law and depending on the jurisdiction in which you are based, you have the right to access, rectify, correct inaccuracies in, and withdraw consent to the collection, use, disclosure, or other processing of your Personal Information in our custody or control, and to have a general account of our uses of that information. You may make such a request or withdraw consent in respect of Personal Information for which we are accountable by emailing or writing to us using the contact information provided in the “Contact Us” section below. We may request certain personal information for the purpose of verifying your identity.

Upon receipt of your written access request, we will provide you with a copy of your Personal Information, although in certain limited circumstances we may not be able to make all relevant information available to you (such as where that information also pertains to another user). In such circumstances, we will provide reasons for the denial to you upon request. We will endeavor to deal with all requests for access and modifications in a timely manner. We will make every reasonable effort to keep your Personal Information accurate and up-to-date, and we will provide you with mechanisms to update, correct, delete, or add to your Personal Information as appropriate. As appropriate, this amended Personal Information will be transmitted to those parties to which we are permitted to disclose your information. Having accurate Personal Information about you enables us to give you the best possible service.

If we receive a request from you regarding the exercise of your rights in respect of Personal Information that we process on behalf of a HugSales Account Owner and for which our Account Owner is accountable, we will direct you to the relevant Account Owner and assist our Account Owner in responding, where possible

Contact Us

If you would like to access your information or would otherwise like to exercise any of your rights in respect of your Personal Information (whether as set out above or otherwise), if you have any questions, comments, or suggestions about this Privacy Policy, or if you find any errors in our information about you, please contact our

Privacy Officer at: info@hugsales.com

If you reach out to us with any questions regarding the Personal Information we process on behalf of one of our Account Owners, we will forward your request to the Account Owner. We encourage you to review their applicable privacy policy